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Marketing on Hold

Marketing on Hold

On hold marketing can be one of the best ways to keep a customer satisfied, patient and happy when they’ve been placed in a queue because your team has a high volume of calls to deal with.

IVR & Auto Attendants

Businesses both large and small typically have to field a lot of calls on a daily basis. Larger businesses, though, will typically have a lot more inbound calls to deal with, making the way you respond to them crucial to your overall customer relations strategy.

Voicemail Messages

The better you plan your approach to telecommunications and put the right infrastructure in place, the more likely it is that you’ll be able to deliver a better customer experience for potentially new and existing clients.

Why Choose Marketing on Hold


You’ll have been on hold at some point in your life, either on a personal or professional level. It’s never a fun experience, especially when all you want to do is talk to somebody and get your problem resolved as soon as possible.

Being stuck on hold, though, can be more of a problem than you may realise. On a daily basis, businesses put an astonishing 70% of callers on hold.

Callers are put on hold for an average of 30 seconds, and 75% of those who are met with silence or irritating pre-loaded music typically hang up after 30 seconds, too.

You may not have ever considered it, but on hold marketing is a fantastic way to navigate such a problem.

Not only does it provide customers on hold with some variety, but doing it in a carefully-considered way and with a proper strategy could also help you see uplift in other areas. 30% of customers, for instance, make a purchase when hearing about offers while they’re on hold.

One of the biggest problems with the hold system is that it represents an uneasy truce between your business and the caller on the other end.

The caller is willing to stay on hold to get their query resolved and deal with a professional member of staff. Businesses, on the other hand, simply have to put their clients on hold because of structural issues such as call volume.

Of course you want to deal with each and every customer as an individual in the best way possible. To do that, though, being put on hold is sometimes a necessity. Your customers don’t have to just listen to a constant loop of elevator music or a robotic voice constantly apologising for the delay, though.

On hold marketing done in the right way can be a personal way to reach out to customers, with an affable, real voice providing key information to the customer when they’re waiting to be dealt with. As mentioned earlier, it can also be a key for a company to advertise more of its products and services that the consumer may be interested in.

Not only can it represent a new point-of-sale, messages can be crafted to alert customers of potential waiting times and places in the queue, or provide other outlets to people so they get dealt with faster. As part of a bespoke on hold marketing package, for instance, callers could leave messages with a specific person instead of having to wait or could even be redirected to a specialist call-handling service.

Our team of business telecommunications specialists at Claritel care as much about your business as you do, and that extends to perfecting the customer journey whenever they need to call your business, whatever their problem may be.

Those problems can be solved more quickly and in more personal ways by working with a team experienced and committed to providing the absolute best in business telecommunication services. Contact the Claritel team today to find out more.

Not only does it provide customers on hold with some variety, but doing it in a carefully-considered way and with a proper strategy could also help you see uplift in other areas. 30% of customers, for instance, make a purchase when hearing about offers while they’re on hold.

One of the biggest problems with the hold system is that it represents an uneasy truce between your business and the caller on the other end.

The caller is willing to stay on hold to get their query resolved and deal with a professional member of staff. Businesses, on the other hand, simply have to put their clients on hold because of structural issues such as call volume.

Of course you want to deal with each and every customer as an individual in the best way possible. To do that, though, being put on hold is sometimes a necessity. Your customers don’t have to just listen to a constant loop of elevator music or a robotic voice constantly apologising for the delay, though.

Marketing On Hold - professional bespoke recordings for your telephone system



On Hold Marketing


professional, bespoke recordings to make your business stand out from the rest

  • review rating 5  Claritel have been absolutely fantastic in managing our telecoms from one office to another without any disruptions to our service. The help, advice and service they provide you can be assured your in good hands. Professional, friendly and Reliable come to mind when dealing with Claritel.

    thumb Rizwan Patel
    12/03/2019

    review rating 5  Top class service from a knowledgeable team. Made setting up the new phone number seamless from start to finish. A highly recommended partner for any business looking for a telecoms company to set, install and support all your telecom needs, no matter how big or small you are.

    thumb Alistair McLean
    1/21/2020

    review rating 5  Amazing service. The guys definitely have a deep insightful knowledge of how telephony systems can be manipulated to help my business. Jordan and Brad had taken time out to advise me on how we can utilise the backend of the phone system to capture/monitor and report on the leads of mine and my clients lead gen campaigns. Definitely Recommend!

    thumb Frank Whyte Marketing
    10/21/2019
  • review rating 5  Amazing service from the guys at claritel. within a couple of days had my phone line set up and great support too. would recommend to anyone thinking of installing telecoms.

    thumb Yasin Bacar
    10/07/2019

    review rating 5  A brilliant company with fantastic communication, service and product. We were almost pulling our hair out with the previous telephone system which was clunky and difficult to use. Our new handsets and headsets are easy to use and look professional which has made our office life so much better. We were given great recommendations from the very start such as integrations with our CRM system. Claritel can not do enough to help you and I would 100% recommend them.

    thumb Niamh Allen
    12/04/2019

    review rating 5  What can I say - Claritel have been fantastic with us. Initially, Jay came to our offices to look at what we needed in respect of our telecommunications. He didn't give us the whole "sales pitch" he was just completely honest with us and just told us what we needed. We went through prices and found a great deal for us. Jordan carried out a survey of our offices, and efficiently kept us up to date with the migration of the telephones. The service from start to finish has been outstanding. I would highly recommend Claritel for any office that requires quality service. Tracey (Burys Solicitors)

    thumb Tracey Duxbury
    11/22/2019
  • review rating 5  Jay & Jordan are absolutely fantastic. The service they offer & fulfill is nothing but incredible. We did not have one single issue converting our number to Claritel & we were updated every second of the way. Thanks again to you both!

    thumb Lorissa Walker
    2/07/2020

    review rating 5  We have been using Claritel for the last 5 Years, the service and support is second to none. I would 100% recommend to anyone.

    thumb Ryan Kilner
    12/03/2019

    review rating 5  Claritel are a fantastic company, whose response times are second to none. Jordan in particular is a pleasure to work with!! 🙂

    thumb Gemma Bottoms
    11/27/2019
  • review rating 5  We have multiple lines with Claritel - a quick email to Jordan and I have a new one set up within the day. No issues and outstanding customer service/ response times friendly and helpful staff. Highly recommend

    thumb Sian Pedder
    11/01/2019

    review rating 5  Great service, good communication, hassle free set up.

    thumb Bankstaff Recruitment
    10/15/2019

    review rating 5  Jay and Jordan at Claritel have been instrumental in our whole telecoms and broadband change over. The help and advice they gave was invaluable to us and it just made good business sense to act on their wealth of knowledge. Both honest and friendly whilst still being professional. A class!

    thumb Jamie Rider
    6/28/2019